My Story

My name is Sarah Myers, the Director of Myers Strategic Marketing. I am an experienced senior professional here to help you navigate the latest in marketing and business strategy.

I’ve always had an interest in business and brands and I’m especially intrigued by the ‘why’ behind brands. After completing a Bachelor of Business in Marketing at RMIT and then travelling the world, I worked for over a decade to create, develop and grow brands within large organisations in Melbourne, learning and developing from some of the best in the business.

With three young children in tow and, like many before us, my partner and I relocated to Ballarat in 2011 (having left 16 years prior), as we’d come to realise what a wonderful regional city it was to raise our family.

I founded Myers Strategic Marketing in 2012 after discovering a gap in the market. My clients needed flexible marketing and strategy expertise, without having to commit to and finance an ongoing in-house resource. I thrive on the variety involved with working across industries including tourism, food, wine, manufacturing and local government, where I am able to apply core marketing principals with innovative, strategic thinking.

I enjoy immersing myself in the details of each client and identifying challenges, uncovering opportunities and ultimately delivering results. I enjoy collaborating with clients, and pride myself on developing honest and meaningful partnerships and delivering a high level of service.

Experience Overview.

I am a strategic marketer with a proven ability to deliver, through the development of marketing and business plans that are based on insightful consumer and commercial understanding. I offer strong leadership skills and experience, and the capability to develop meaningful strategic plans that result in commercial success.

My experience combines the disciplines learned within large organisations working on global brands, with the nuances required to work on boutique brands with smaller budgets. I have been pivotal in driving successful new brand launches and reviving existing brands back to growth.

Brands I have worked with include -